The Portal Repricing: Why REALATAR™, Limitless USA LLC and I Have Been Sounding the Alarm for a Decade

The old gatekeepers are fighting each other for control of a shrinking definition of value.

Compass overtook Zillow. Rightmove dropped out of the FTSE 100. REA Group fell 36%. PropertyGuru went private. The market is not repricing individual companies — it is repricing the portal model itself. REALATAR™ is the replacement.