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Geoff De Weaver

Bridging the gap between Content, Community & Commerce

What I Do

Today I will do what others won’t…so tomorrow I can do what others can’t

Twitter

Me

Hailing originally from New York; Geoff De Weaver is the driven, passionate and charismatic entrepreneur, LIVE streaming and lifestyle guru behind Touchpoint Entertainment Inc. Touchpoint Entertainment Inc., the ‘next-generation’ LIVE Streaming, Social Media Marketing, Big Data + Live Event Company.

Lookout

As a Chief Executive Officer + Founder, Geoff is always on the lookout for the latest business, digital disruption, music and sporting trends and for the latest ways to engage with people; from mobile and streaming technologies, to live events, music, sports marketing, entertainment and customer/fan experience.

Representation

Geoff has a global 25-year background of representing some of the world’s most iconic worldwide brands including: Coca Cola, IBM, IMG, P&G, Microsoft, Nike, British Airways, Wells Fargo, E*Trade, Nestle, Air France, AT&T, VISA, Unilever, EA.com, Ferrari, American Express, P&G, Acer Computers, BMW, Shutterfly.com, Mars, Pfizer, OzEmail Internet, TiVo, EarthLink Internet and others.

Experience

Geoff’s experience ranges from San Francisco based “start-ups to” running companies with gross income of $65+ million, EBITA 23.2% and staffing in excess of 5,000 globally. Geoff has led and held senior roles in some of the most influential worldwide: Brand, Direct & Digital Agencies worldwide including: Ogilvy & Mather, Leo Burnett, Ammirati Puris Lintas, DDB, Agency.com, Direct Partners San Francisco (Omnicom) and others within the US and worldwide.

Featured

Geoff has been featured in Advertising Age, Adweek, Media Post, New York Times, Marketing Magazine, B&T, Ad News, Campaign Brief, Ad Age Asia, The Sydney Morning Herald, The Australian, Australian Financial Review, Marketing Magazine, Direct Marketing News, Direct, B2B, Brandweek, Mediaweek, Admedia, New Zealand Marketing Magazine, NZ Herald, National Business Review and numerous other US and Global publications.

Passion

Geoff is passionate about popular culture, disruptive + technology-driven methodologies, and is expert at bridging the gap between companies, their clients and their audiences or fans. Geoff utilizes the best tools/platforms/people and helps your business grow & develop engaging experiences. He shows clients how to take content, monetized it anywhere, on any device – not just one-to-one, but one-to-many via Social Media Marketing and live Streaming.

Digital Glance

  • Top 0.5% Twitter (over I+ million Followers) + consistently ranked by Issue Now Global – Twitter Top Mentions issue now global @inowgb.
  • Top 1% LinkedIn Most Viewed LinkedIn Profile from over 380+ million Profiles globally. (2012-Present)
  • LinkedIn, Facebook, Twitter and Social media global influencer
  • Highest ranked Business Executive on Kred globally 998/12
  • More Twitter Followers, LinkedIn Connections + Facebook Friends than all the Top Ten Listed US Advertising Agencies featured in the Top 50 Ad Agencies e.g. Ogilvy & Mather, IDEO, Leo Burnett, JWT, Wieden + Kennedy, BBDO, etc.
  • Top 20 #Social CEO on Twitter (Ranked 19th). Link: http://www.strategicobjectives.com/the-ultimate-list-of-social-ceos-on-twitter
  • Top 1% Influencer on LinkedIn and 32+ million network on LinkedIn worldwide
  • Top 100 Global #Tech Influencer on Twitter
  • Top 20 Social Influencer on #NewYorkCity on Twitter
  • Top 50 Twitter #EmployeeSEAL 2015
  • Ranked Top 1% Industry Social Selling Index + Top 1% Network Social Selling Rank (LinkedIn)
  • Author – A selection of self-penned published e-books exploring such spheres as Social Business, LinkedIn Marketing and B2B Direct marketing are currently available on Amazon: URL: www.amazon.com/Geoff-De-Weaver/e/B007DAEKFG
  • Lived/worked in New York, San Francisco, Sydney, London, Taipei Taiwan, New Zealand, UK. Additionally, has extensive marketing & P&L responsibilities for other global markets including: Germany, Italy, Hong Kong, Mexico, Indonesia, Malaysia, Singapore, South Korea and PRC.
  • Geoff is a Digital Pioneer, Data-Driven, Entrepreneur, Innovator + Success Coach.

Touchpoint Entertainment Inc

  • Global Best Talent, Technologies + Customer Experience
  • Transformative, Innovation & Digital Disruption CONTENT, COMMUNITY + COMMERCE
  • An arsenal of new weapons that deliver measurable results – Anytime, Anywhere on Any Digital Device
  • Global LIVE Streaming to 1.5 billion Engaged FANS
  • Highly qualified Fortune 500 Event Sponsors
  • Amazing Pay-Per-View and LIVE Streaming Events
  • Facebook Fan Page Management, Merch + Shopfront
  • Massive RESULTS

We develop ‘touchpoints’ to engage digital natives and fans with unique, personalized engaging interactive experiences on a global scale. We aid and assist a mix of business models to drive new revenue streams and find new ways to monetize content and build engaged fans.

We specialize in optimizing operating models and delivering next-generation solutions on a retained or project basis. We aim to make our clients and brands excel in the rapidly transforming and shifting digital ecosystem. We are Paradigm Shifters.

At Touchpoint Entertainment Inc, Geoff believes his company objectives are simple become an integrated partner with our brand and clients; provide aggressive Digital, Mobile and Social Media, LIVE streaming and technology support; secure positive coverage and engage in online conversations and buzz on a daily basis. And, most importantly, build long-term relationships build on trust and loyalty

Geoff and his company are expert at building engaging Digital, Social Media Marketing, Big Data, Live Streaming + Mobile experiences that create competitive advantages, build industry leadership, increase customer intelligence, build powerful databases and gain immense value from your ecosystem of connections.

Brands

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Brands

ABC

ABC

Acer

Acer

Air France

Air France

American Express

American Express

AOL

AOL

at&t

at&t

BMW

BMW

Bank of America

Bank of America

British Airways

British Airways

Cisco

Cisco

Coca-Cola

Coca-Cola

Discovery

Discovery

DirecTV

DirecTV

Disney

Disney

EA

EA

EarthLink

EarthLink

Ferrari

Ferrari

Ebay

Ebay

hp

hp

IBM

IBM

LG

LG

IMG

IMG

Microsoft

Microsoft

MARS

MARS

Nestle

Nestle

Nissan

Nissan

NIKE

NIKE

OzEmail

OzEmail

P&G

P&G

Palm

Palm

Porsche

Porsche

Pfizer

Pfizer

Shutterfly

Shutterfly

Telstra

Telstra

TiVo

TiVo

VISA

VISA

Unilever

Unilever

Vodafone

Vodafone

XM Satellite Radio

XM Satellite Radio

Wells Fargo

Wells Fargo

Experience

Explore my professional history and get to know the companies I worked at and the roles and responsibilities I’ve been assigned.

Work History

2013

CEO + Founder

Touchpoint Entertainment Inc
2012

Co-Founder

VOICY – Mobile App
2010

Chief Executive Officer

Touchpoint Digital Group
2010

PhD Candidate + PHD Researcher

Southern Cross University Business School
2010

Chief Executive Officer

Greenwich Brand & Design
2009

Executive Vice President

Brand Union
2008

Director of Business Development

Agency.com
2002

CEO & Founder

De Weaver & Partners – Digital Pioneer | Interactive Marketing | Global Brand Management
2001

General Manager & Executive Vice President

Brann Worldwide
1999

Managing Director, National Executive Committee

Direct Partners, San Francisco
1999

Global Account Director

Leo Burnett
1996

Managing Director & Founder

Ammirati Puris Lintas Interactive (IPG)
1994

Chief Executive Officer

De Weaver & Partners
1992

General Manager

OgilvyOne Worldwide
1989

Chief Executive Officer + Founder

De Weaver Integrated Advertising – Australia’s 2nd largest Independent Direct Marketing Agency
1987

Account Director

Chiat/Day/MOJO
1985

Account Executive

DDB

Honors & Awards

2015

★ LinkedIn – Top 1% Influencer Worldwide + Most Viewed LinkedIn Profile

LinkedIn
2015

★ Global Twitter Virtuoso – Top .05% Influencer – 1 million plus Followers

Twitter
2015

★ Kred – Top 1% Influencer Worldwide

Kred
2015

Top 50 Twitter #EmployeeSEAL 2015 Award #Leadership #SocBiz

http://bluefocusmarketing.com/2015/05/07/employee-seal-announcement-socialemployee-tom_peters-socialbusiness-socbiz/
2014

The Ultimate List of Social CEOs on Twitter (ranked 19th worldwide)

The Ultimate List of Social CEOs on Twitter by Strategic Objectives
2014

★ Klout – Top 1% Influencer Worldwide

Klout

Projects

2011

Latest 60 second TVC

Education

2012

Southern Cross University

PhD, Business School – Social Media
2008

New York University

Real Estate Salesperson License, Business, NYC Real Estate
1985

Miami University

B.Sc, Media Management & Marketing

Publications

2015

Top Ten Digital, Tech, Entertainment Trends for 2015

LinkedIn Pulse/Blog (Global)
2015

The Consumer Evolution of The Music Business

Pulse | LinkedIn
2014

Who’s the (social media/Twitter) King of New York?

PeerIndex
2014

Top 100 Tech Influencers on Twitter for 2014 Read more http://globerunner.com/top-100-tech-influencers-on-twitter/

GlobeRunner
2014

PRESENTING: The 100 Most Influential Tech People On Twitter

Business Insider
2013

The Changing Face Of The Music Industry As It Joins The Mobile World

Touchpoint Digital Group
2013

Twitter, the secret to boosting sales and delivering shareholder value

Touchpoint Digital Group
2013

How to Better Target Teens

Touchpoint Digital Group
2013

Why YouTube Is Booming…

Touchpoint Digital Group
2013

Why Twitter is a MUST Recruiting Tool

Touchpoint Digital Group Blog
2013

Kickstart your Social Business

IBM
2009

Luxury Marketing In A Recession And Beyond

MediaPost (US)
2008

What’s hot right now in digital media and advertising in New York

Australian Government Austrade
2012

Influence rating delivers results

The Australian Newspaper
2012

Business to Business Direct Marketing Basics

Kindle
2011

Where do Australian CEO’s want to be ranked higher? As a Best Global Brand or a world Leader on the Social Business Index?

ADMA Blog
2011

Opportunities abound in social media

The Australian Newspaper – National and online
2011

Where Do CEO’s Want To Be Ranked Higher?

MediaPost.com (US)
2011

Social Media vs Social Business: What’s the difference?

Korea Business Central (South Korea)
2011

Using media to become a Social Business

The Australian Financial Review
2011

How to build a Social Business – Part 1

The Australian Direct Marketing Association
2011

“Social thought leadership for building Twenty-First Century enterprises

Social Business Inc
2011

How to build a Social Business – Part 2

The Australian Direct Marketing Association
2011

How to build brilliant Social Media strategies for your Business… and Social Business

The Australian Direct Marketing Association
2011

The Customer Experience Ecosystem in Social is critical

Australian Direct Marketing Association
2010

10 Steps To Global Advertising Success

MediaPostPublications.com (US)

Timeline


Recommendations

Dubie Bacino

Dubie Bacino EVP Touchpoint Entertainment, Inc. | Live Streaming | Social Media and SEO Strategist | Brand Developer | Author

Geoff de Weaver is a true Social Influencer and has extensive experience in developing and establishing brands via Social Media channels. I consider myself lucky to have found him in the sea of quasi social media stars. He is a person of high integrity and always focused on delivering visible results. I hope to continue to work with Geoff for a long time. March 22, 2013, Dubie was Geoff’s client

Carl White

Carl White Carl White is the Founder of The Marketing Animals from Palm Harbor, FL.

Geoff comes with my highest recommendations. He is always looking for new ideas to assist his clients.

I admire him for his creative work and his willingness to “give first”.

You would be doing yourself a favor to align yourself with Geoff as I have.

Respectfully Submitted,

Carl White February 20, 2012, Carl was Geoff’s client

DEAN CRUTCHFIELD

DEAN CRUTCHFIELD Branding, Marketing & Innovation

Geoff is a hale fellow well met with the smarts to back it up and always shares something useful with you that you didn’t know – and you can use.

Geoff’s extensive background has equipped him to understand that new markets power growth and corporate renewal. However, he also is the first to point out that creating new sources for growth and being able to successfully capture new markets often means undertaking approaches that are unfamiliar and entrepreneurial. Do you want jam today or strawberries tomorrow? Geoff can help you with actionable advice when seeking opportunity within change.October 26, 2011, DEAN was with another company when working with Geoff at Touchpoint Digital Group

David Turik

David Turik Director; The Impart Group, Impart ISE, IISE.TV, ACS, CSI, Cricket 4 Life, SYNRGii, 66 Forty Foundation,

I am indeed very pleased to recommend Geoff De Weaver. I have engaged Geoff’s services on numerous occassions, over more than a 20 year highly successful association. Together we have worked on major projects involving large, public multi-nationals as well as regional private start-ups, through-out Asia Pacific and North America. Geoff’s expertise in global branding, particularly with brand development, brand positioning, brand strategy, brand architecture, global research, creative development, media planning, website development, interactive and direct marketing has been invaluable.

I highly recommend Geoff as an individual that has tremendous empathy with the client, builds long term relationships and continually delivers world class, quantifiable results.

I have not met a more professional individual with in the industry…I guess 20 years of successful business is a testimony to that!January 24, 2011, David was Geoff’s client

Aussie Merciadez

Aussie Merciadez Loyalty & Rewards Manager at Optus

Geoff is a thorough and meticulous professional with a wealth of experience and knowledge around brands, sales and marketing. Working with Geoff is always a pleasure provided he has the available time to work on our campaigns and projects.

With an appreciation for measurability, accountability and a focus on results, Geoff is a well sought after consultant and indeed a committed team player on every project we have worked on together.

I would highly recommend Geoff for anyone considering to partner with him on projects and expect nothing short of brilliant. Please feel free to contact me to discuss previous projects or specifics and I would be more than happy to oblige.November 15, 2009, Aussie was Geoff’s client

Geoff Glaser

Geoff Glaser CHEF/OWNER AT CHEFEAT

It is without hesitation that I recommend Geoff DeWeaver as a seasoned and high powered executive. Geoff provides BIG BRAND expertise to companies such as Coke, IBM, P&G, MSFT and Air France. Geoff has consistently shown that he can take the big picture and make it a reality, that balance of being strategic with the business acumen of execution for results is a rare find. His experience and track record has made him a valuable asset to companies like Oglivy, Leo Burnett, and Ammirati Puris Lintas. These companies have been able to leverage his ability to take a vision and make it a reality. He is a true pioneer in todays field of Digital Media and is an asset to anybody or any firm that he engages.November 23, 2009, G. L. was with another company when working with Geoff at Brand Union

Samantha DiGennaro

Samantha DiGennaro CEO and Founder, DiGennaro Communications

Geoff was a wonderful client who understood and championed the value of PR. He’s a hard worker, understands global markets (and cross-cultural nuances), and stands up for the things he believes in. November 16, 2009, Samantha was a consultant or contractor to Geoff at Brand Union

Skills

Lead Generation

Social Media Marketing

Digital Marketing

E-commerce

Brand Development

Entrepreneurship

Public Relations

Digital Media

Mobile Marketing

Strategy

Integrated Marketing

Digital Strategy

Social Media

Social Networking

Online Marketing

Social Business

LinkedIn Trainer

Start-ups

Social Media Measurement

Direct Marketing

Social Marketing

Management Consulting

Analytics

Advertising

Live Video Streaming

Fan Engagement

Brand Management

Coaching

Board Level

Market Research

Live Streaming

Public Speaking

LinkedIn Expert

Facebook Fan Page…

Copywriting

LinkedIn

Content Strategy

Global Brand Management

Mobile Technology

Storytelling

Blogger

Smartphones

Corporate Storytelling

Ebooks

Global Brand Development

Social Business Design

Brand Communication

Blogger Outreach

Social Media Monitoring

Content Creation

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Contact

Get in touch with me if you would like to do business together, share an idea or just say hello.

Contact

gdeweaver
[email protected]
Geoff De Weaver
Amazon Website
Social Business + Social Business Design Group
Klout Networking Group

Social Connect

Please be sure to connect with me on all the usual social sites! Please note, if you direct message me through any of these channels, I cannot guarantee a response. It’s best to use the email addresses/contact forms mentioned above that most closely matches the nature of your inquiry

Media/Interview inquiries

If you’d like to feature Geoff as a guest expert on your TV, Cable, Streaming Event, radio, podcast show, or newspaper, or magazine, etc., please complete the form above.
If you are on a tight deadline, please email: [email protected] immediately for URGENT attention.

These can be delivered via webinar and/or in person at your location. To submit your request for further details, please fill out our form list above.

Message

If you would like to connect with me, please fill in the form below and I’ll endeavor to get back to you as soon as possible. Thank you.

 

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Resources

I’m often asked about the brands, products and services I use and recommend, so I decided to create this page with all the information in one place. I currently use or have used all of the resources on this page and I HIGHLY recommend all of them, and I am confident you will too.

Favourite Social Networks

  • LinkedIn
  • Facebook
  • Twitter
  • YouTube
  • Google+
  • Instagram
  • Pinterest

Samples of my Business Tools

  • List Building (Opt-In Pages): LeadPages
  • Autoresponders: AWeber or MailChimp
  • A place to host your course content (videos, downloads, etc.): Amazon Web Services S3 (http://aws.amazon.com/s3) or Wistia
  • Email Marketing, Shopping Cart, Affiliate Management: InflusionSoft.
  • WordPress Theme: Genesis Framework
  • Web Hosting: GoDaddy
  • Filesharing:  Dropbox or uTorrent (www.utorrent.com/ )
  • Project Management: Wrike
  • Password Management: 1Password

Product Creation Tools

  • Live Webinar Platform: GoToWebinar
  • Recorded Webinar Platform: Stealth Seminar
  • Membership Sites:  Wishlist Member
  • Video Creation and Publishing: Easy Video Suite
  • Payment Processing:  1Shopping Cart
  • Screen Recordings: ScreenFlow
  • Camera’s/Shooting Video: GoPro, iPhone 6 Plus

Social Media Tools

  • Facebook Custom App Tools: LeadPages Heyo, ShortStack
  • Social Media Management: HootSuite
  • The Easiest Way To Accept Payments: PayPal and Stripe (www.stripe.com)
  • Video Conferencing: Citrix/GoToMeeting , Skype, Cisco/WebEx, Google+ Hangouts

Looking

I am always looking and trailing the best, newest and most innovative tools, services and devices to build engaged Communities, Content and Commerce. Happy to discuss only new and paradigm shifting products or services.

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Resources

‘Building Touchpoints at every connection’

Speaking

Geoff De Weaver is an internationally renowned, seasoned public speaker with deep expertise on relationship marketing/social media marketing, with a particular focus on LinkedIn, Twitter and Global Brand Marketing and Management.

Professional offerings

Live Streaming, Social Media Marketing, Social Media Audits, Contenting Marketing Plans, Content Development and Production (including TV and video), Social Media Campaigns & Ideas, Social Media Research, Social Media Monitoring, Listening & Evaluation, Database Development, Mobile Marketing, Global Brand Advertising and Marketing

Training

Geoff offers customized social media marketing and event production training services for leading businesses and brands (we especially love brands that love digital disruption, paradigm shifting and cutting through the advertising noise and clutter.

Partnering on clients/projects

Geoff and his company love to partner with: brand organizations, companies and universities who want to understand digital/social deeper or with other agencies, and with an extensive network of creative people – strategists, technologists, media planners/buyer, entrepreneurs, writers, photographers, filmmakers, sporting teams, Film producers, community managers and designers – on a project-by-project basis. We also value diversity of background, skills and interests but, we put a high value on individual thought and opinion.
Our typical working structure includes in-person strategy meetings, regularly scheduled phone calls, consulting hours, community management hours, and weekly/monthly reporting. That being said, Touchpoint Entertainment customizes each and every scope of work based on client marketing goals and objectives.
We are often referred to as a “connective tissue” for Twenty-First Century organizations and social businesses.

Business Development Coaching:

Ready to accelerate your business to the next level and drive massive growth or up to 300x? Geoff is currently accepting applications for one-on-one, high-end Business Development Coaching clients and brands, where we will work extensively on building your business using proven offline, online, branding and social media marketing methodologies.
Geoff offers a portfolio of digital, marketing, mobile and social media strategies and solutions that are as unique and personalized as your fingerprints.
Geoff is great at connecting with customers, workforce/employees and shareholders to create powerful business value. His projects and campaigns are about interaction, and listening to what real customers have to say and what they want and desire (the good and bad).
Geoff helps you build “touchpoints” and engaging experiences at every connection. Geoff speaks to customers and not speak “at them” like most traditional brand or digital agencies. Geoff is expert in the “Art & Science” of what works and what doesn’t work online and in digital, tech and social media communities.
Global experience with brands has led Geoff and Touchpoint to urge the use of creativity and innovation to push boundaries and disrupt categories with brave, original thinking that can create new ways for brands in offline, online and in-store to build a better world and extraordinary experiences.
Geoff believes his core strengths are consulting on social campaigns, building passionate communities, engaging with consumers, establishing a social voice, creating content, establishing key metrics, and highlighting first-mover opportunities.
Geoff and Touchpoint have experience working with clients in a wide range of industries including: consumer packaged goods, telecommunications, Internet, automotive, travel/airline, luxury, sports, retail, pharmaceutical, and entertainment.


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Terms of Business & Service