I can’t tell you how many times I have been asked by a wide variety of businesses, why do we need to build a brand? AND, how do I scale my business and life to be more successful and grow?
I have been asked this from folks all around the world, in many different industries ranging from:
- Construction & Engineering
- Financial Services
- Hospitality and catering
- Travel, Resorts, Hotels, Airlines
- Office supplies
- Sporting Teams
- Rock Bands
- Countries and Tourism Brands!
As competition has become more fierce, delivering customer service, offering amazing prices, services, offers and differentiation has become more important than any time in history.
SO, I simply start by saying:
‘A strong brand helps you build trust, loyalty and relationships and allows you to sell the same product at 5X, 10X or even 25X +’
I believe that every successful entrepreneur, marketer, closer or leader today, must have a positive mindset and a state of always believing positive things will happen. This is the best way of thinking about yourself, your goals, your future and your daily actions.
To be the best, you have to surround yourself with the best. This community is for anyone who is ready to level-up their mindset and see what is truly possible.
And, I have often heard leading business executives including: Dan Pena, Tony Robbins, Jim Rohn and others state:
“You are the average of the five people you spend the most time with.”
Over my 30 years in the Advertising, Communications and Digital industry worldwide, I have generally found, the most successful people have a positive and proactive mindset which in turn plays a huge role in their daily life and successes.
In fact, much research has shown, that a POSITIVE MINDSET CAN CONTRIBUTE UP TO 80% OF A PERSON’S SUCCESS.
And the other 20% are the skills, knowledge of the technical aspects and their daily application! That’s why having a positive and ‘can-do’ mindset is critical for everyone in leadership roles and business development today!
By learning to ‘control’ your mind, you will be able to control your emotions, reclaim your attention span, develop a “steel trap” mind, improve your health, protect your finances and have more clarity and productivity. So focusing your mindset every morning upon waking is a great way to start your day.
‘CONSCIOUSLY GUARD YOUR MIND & ONLY ALLOW POSITIVITY & ABUNDANCE TO ENTER’
I recently read in Forbes magazine, Capitalism is taking some lumps and not just in the headlines. For only the second year in a decade, both the number of billionaires and their total wealth shrank, proving that even the wealthiest are not immune to economic forces and weak stock markets.
By Forbes latest count there are 2,153 billionaires, 55 fewer than a year ago.
Of those, a record 994, or 46%, are poorer (relatively speaking) than they were last year. In total, the ultra-rich are worth $8.7 trillion, down $400 billion from 2018. Altogether 11% of last year’s list members, or 247 people, dropped out of the ranks, the most since 2009 at the height of the global financial crisis.
Importantly, the Asia-Pacific was hardest hit, with 60 fewer 10-figure fortunes. That dip was led by China, which has 49 fewer billionaires than a year ago. Europe, the Middle East and Africa also lost ground.
The Americas, driven by a resurgent Brazil under Jair Bolsonaro, and the U.S. are the only two regions that have more billionaires than they did a year ago. I believe this is primarily because of the drastically improved Economic Model President Donald Trump has been implementing the last three years.
Picture: THE RICHEST PEOPLE IN THE WORLD: Gates, Bezos & Buffett
There are now a record 607 in the U.S. – that includes 14 of the world’s 20 richest. Jeff Bezos is again number 1 in the world, followed by Bill Gates at number 2 and Warren Buffett, the one time richest American slides in at number 3 today.
‘BECOMING SUCCESSFUL, RICH AND A DEAL CLOSER’
Over the past three decades, I have found that if you hang out with a group of successful, positive individuals who believe in taking responsibility for what they allow into their brains or lives, you will become a proactive individual who shapes his/her future.
But, if you hang out with a bunch of negative folks or pessimists or people that allow fake news and negativity into their brains daily – their mindset gets twisted and warped, and ultimately – their world is out to get them. They all tend to believe nothing is worthwhile, and they ultimately start to descend into a pool of negativity at some point, even if you are initially were a positive person.
High Achievers all know and understand this concept! Always, focus on your business first and foremost and it will ultimately create better energy levels, drive more achievements, health habits to sustain your success! GUARANTEED.
‘GUARD YOUR MIND, AND NEVER ALLOW NEGATIVITY TO SET A FOOT INSIDE!’
This applies to you if you are an athlete, entrepreneur or any person with a dream or goal of being high performance, more successful and even happier in life.
Importantly, drop the use of words like: SHOULD, COULD, CAN’T, WANNA OR WON’T. Block those thoughts and comments out and drive for excellence, lift your standards, push for a personal best (PB). Make your dreams, goals and objectives a MUST. Focus on your strengths while improving your weaknesses. Show up early and stay late. Step up! And, importantly, always keep a Growth Mindset.
If you want more success with your business, your life, your wealth – the first thing you must do today is set a plan to become the best type of person you can be. Set your goals: ‘What is the ideal self you want to become? What qualities do you wish to possess?”
THEN, FOLLOW THESE STEPS:
- List the 5 People today you spent the most time with. And, seriously ask yourself – what are they really like and what are their best and most unique qualities?
- Then, ask yourself, do they match your goals, dreams and vision where you want to be in the future?
Again – carefully ask yourself, do their qualities match who you want to become? Do they help support you or detract you from your vision for yourself? Do they elevate you or bring you down?
- List the Top 5 people who embody the qualities you desire
Importantly, these people should be people you aspire to become or respect in some way or another. It can be someone who has already achieved the end state or the goal that you want to achieve.
There are no rules here, it does not matter whether the person is a celebrity or a normal everyday person, whether he/she is a personal friend or someone outside your social circle, or whether he/she is alive or dead. It can be Tom Brady, Mary Barra, Dan Pena, Elon Musk, Tony Robbins, Donald Trump, Kanye or whoever you want it to be. Let your imagination run wild!
Picture: Dan S. Pena, Sr. earned the nickname of the “$50 Billion Man” because of his high drive for success. He is the founder of Quantum Leap Advantage (QLA) Methodology, Financial Magician/Midas Touch!
- Make a connection and build some chemistry to Interact.
I suggest if you don’t know them either try one of the following steps to connect: direct contact – especially if you have a mutual friend that can introduce you, comment or interact with their posts, articles, books, podcasts or shows or even, simply visualize and manifest and picture your life and create your new life or dream. And, create a life you love. Always be powerful, inspirational and find your mentor. Just grow and always connect with your soul. Never feel trapped, just step into the life you were born to live.
Achieving your goals is also about, managing your state of mind daily & surrounding yourself with achievers, visionaries, experts and outstanding people who can complement and inspire you to achieve new levels of achievement. That’s how the path to success begins.
Finally, having worked with thousands of clients and iconic global brands for my entire career, I also believe you must feel comfortable being yourself. When you have a strong connection with someone, you feel even more comfortable being your real ‘AUTHENTIC’ self. That doesn’t mean that you have to pour out all of your deepest, darkest feelings all at once, but it does mean that you aren’t constantly policing what you say and how you act.
So, take action now and call me or email me today!
ABOUT GEOFF DE WEAVER:
Super strategist who directs Fortune 500 clients to define their vision, create a strategy, and harness their internal innovation to grow their business or reinvent their products. My key skills are decades of data-powered tools including: CRM, Mobile, Social Media, PR and Digital.
Expert at building and transforming brands, businesses, and digital and physical customer experiences at scale. Adept at telling a cohesive and integrated global story across multiple audiences.
Geoff is currently ranked the Top 1% in the Advertising & Marketing Industries with his network on LinkedIn and Social Selling Index worldwide. He has a remarkable reach of over 632,617,647+ 1st, 2nd and 3rd level connections alone on LinkedIn worldwide as at October 2019. (and a US focus)
History of success developing and executing cross-channel global marketing campaigns to drive brand positioning, equity, and awareness while increasing engagement and sales and loyalty. Over three decades of worldwide experience gained in markets like: New York City, San Francisco, London, Hong Kong, Sydney, Taipei, etc.
Innovative entrepreneur, author, speaker, and advertising executive with vast expertise driving business growth, reinventing brands, and implementing global marketing campaigns. Always proud and motivated to act as a trusted advisor to many CEO’s, CMO’s and iconic brands worldwide.
Connect with me here:
Amazon Authors: https://www.amazon.com/Geoff-De-Weaver/e/B007DAEKFG
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