BEST PRACTICE TIPS FOR WORKING REMOTELY
I have been having discussions with clients over the past couple of weeks about working remotely during the #Coronavirus Crisis. However, #TRIAGE is now needed for the process of determining the priority of clients, brands as well as the treatments of patients’ based on the severity of their condition. That’s …
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SURPRISING THINGS I LEARNED FROM LAUNCHING A BOOK WHILE IN HOSPITAL
When my book HOW TO WIN NEW BUSINESS: PROVEN TIPS, TRENDS & TACTICS was published a year ago, I couldn’t have imagined the amazing sequence of events or the impact it would have on my life. For anyone considering writing a book, I want to share some hard truths and life experiences, …
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HOW TO DELIVER A GREAT TED TALK
Although I have yet to personally delivered an 18 minute TED Talk – I do have a 30+ years of global experience Pitching and Presenting to Fortune 500 clients on five continents and winning billions of dollars of business on brands and accounts like: IBM, AT&T, Microsoft, Weight Watchers, American …
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HOW TO BE A MENTOR AND BUILD SKILLS AND CONFIDENCE
After over three decades in Advertising, Marketing and Digital worldwide, I often get asked by clients and my staff, what are your key steps and tips in enhancing, boosting, developing and building powerful ‘mindsets’ for my team and staff. To my way of thinking, a role model should be someone …
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WHY DOES ABUNDANCE MATTER?
Having worked in New York City, San Francisco, Hong Kong, London, Singapore, Taiwan, New Zealand, Australia and many other leading business markets worldwide over the past three decades in the Advertising, Marketing and Digital space. As a CEO Connector I thought I would share some of my methods with you. …
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THE GREAT AWAKENING – THE US RETURNS TO A POSITIVE MINDSET
As a child growing up in New York, I learned to, and always loved to, THINK BIG. For that I give thanks to many great coaches, role models and even amazing US Presidents like: President John F. Kennedy, Ronald Reagan and now Donald J Trump. It is more important than …
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HOW TO LOVE YOUR BEST CUSTOMERS & CLIENTS
For the past 30 years, I have always strived to deliver and create innovative, memorable and result-oriented advertising for my clients. Importantly, more than any point in recent history, I believe customers are the new ‘market-makers’, reshaping industries and changing how businesses compete and win. Success today depends on how …
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Speech: Donald Trump Delivers a Fourth of July Speech at the Lincoln Memorial – July 4, 2019
The US president’s unique interpretation of the declaration of independence was on full display on Thursday when he staged a spectacular, pro-American, inspirational and unifying jamboree at the Lincoln memorial in Washington to celebrate the Fourth of July. This “Salute To America” speech was focused, perfectly executed and surely the …
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HOW TO DELIVER A MADISON AVENUE STYLE PRESENTATION IN 2019
Pitching and Presenting have always been critical in the Advertising Industry and to every marketer. In fact, pitching is just hard work, whether it’s on stage, in a boardroom, on a conference call or over lunch. BUT, in 2019, selling by building engaging relationships, educating, sharing dreams and chemistry is …
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WHY LINKEDIN, B2B, DIRECT MARKETING & SOCIAL SELLING CAN SMOOTH YOUR PATH THROUGH A RECESSION
Having lived and worked through the ‘dot com’ crash in 2001 while living in San Francisco, after living and watching the NASDAQ rise five-fold between 1995-2000 then watching the ‘bubble burst’ and the market dropping almost 77% and losing billions of dollars. THEN, surviving the 2008 Financial crash while living …
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