Tag: Business Model

SURPRISING THINGS I LEARNED FROM LAUNCHING A BOOK WHILE IN HOSPITAL

When my book HOW TO WIN NEW BUSINESS: PROVEN TIPS, TRENDS & TACTICS was published a year ago, I couldn’t have imagined the amazing sequence of events or the impact it would have on my life. For anyone considering writing a book, I want to share some hard truths and life experiences, …

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MARKETING & ADVERTISING WARFARE IN 2020

I believe most of the elite marketers today view their businesses and brands as a continuing war between their company and brand(s) over market share, territory, resources, customer experiences, customer’s minds, mobilizing talent and loyalty. In an age of unprecedented abundance of choice, innovation, speed, disruption, customers’ experience and expectations …

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Why you must DISRUPT YOURSELF + YOUR BUSINESS

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc. From Uber to Netflix to WhatsApp and Airbnb, digital disruptors are everywhere… Are you willing to do the same things, the same way and risk everything by not listening, watching and anticipating what’s coming your way and/or towards your …

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WHERE IS YOUR BUSINESS TODAY?… ARE YOU A PARADIGM SHIFTER, UNICORN OR INNOVATOR?

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc.   Today, Uber is the world’s largest car company yet owns no vehicles, Facebook is the world’s most popular media owner, with some 1.5 billion members but creates little to no content, Airbnb the world’s largest accommodation provider doesn’t …

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