Category: Twitter

MY PRO TIPS TO AWAKEN YOUR INNER HUNTER IN 2018

Living in the Internet and Mobile Age means we all live in a time of unprecedented speed, innovation and change. If you want to thrive, excel and be high performer in New Business and building Ad Agencies today, you must move beyond the traditional ‘farmer’ mindset. This is how most …

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EVERY ADVERTISING AGENCY AND CEO NEEDS TO USE TWITTER IN 2018

As I have often stated, Twitter’s greatest strength over every other social networks today is its ability to transmit the latest breaking news, wins, gains, mergers and takeovers instantly and in real-time. Supplying real time information, results, images and video worldwide is critical in 2018. Even Cable TV and Mainstream media …

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What is Influencer Marketing?

My definition is: ‘Influencer marketing is a form of marketing in which focus is placed on influential people rather than the target market as a whole. It identifies the individuals that have influence over potential buyers, and orients marketing activities around these influencers.’ Additionally, I would like to really define the …

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IS ESPN TRYING TO BE TOO POLITICAL OR SJW?

  With Jemele Hill (ESPN’s SportsCenter New Anchor) aka @jemelehill recently Tweeting at Donald Trump and calling him a ‘White Supremacist’ – has ESPN waited too long to stop all this ‘political pandering and lunacy’? Or, is it Impacting its dedicated sports programing now? Remember, a social justice warrior, or SJW, does …

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MOBILE FIRST, Learning Faster, Experiencing more and winning BIG

By Geoff De Weaver, CEO + Founder Touchpoint Entertainment Inc.   If you’re like me, and love all things digital, disruptive and game-changing, the things that captured my attention the most recently at the latest Earnings Announcements for Facebook, Twitter and LinkedIn were all focused around –  social media marketing, …

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WHY TWITTER IS MUST FOR SPORTS, SPORTS NETWORKS AND TELEVISION TODAY

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc. –> @geoff_deweaver Without a doubt, Twitter’s strength over every other social network today is the ability to instantly transmit the latest breaking news AND sports instantly and in real-time  – supplying real time information, scores, results images and video …

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