Category: Twitter Marketing

EVERY ADVERTISING AGENCY AND CEO NEEDS TO USE TWITTER IN 2018

As I have often stated, Twitter’s greatest strength over every other social networks today is its ability to transmit the latest breaking news, wins, gains, mergers and takeovers instantly and in real-time. Supplying real time information, results, images and video worldwide is critical in 2018. Even Cable TV and Mainstream media …

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What is Influencer Marketing?

My definition is: ‘Influencer marketing is a form of marketing in which focus is placed on influential people rather than the target market as a whole. It identifies the individuals that have influence over potential buyers, and orients marketing activities around these influencers.’ Additionally, I would like to really define the …

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IS ESPN TRYING TO BE TOO POLITICAL OR SJW?

  With Jemele Hill (ESPN’s SportsCenter New Anchor) aka @jemelehill recently Tweeting at Donald Trump and calling him a ‘White Supremacist’ – has ESPN waited too long to stop all this ‘political pandering and lunacy’? Or, is it Impacting its dedicated sports programing now? Remember, a social justice warrior, or SJW, does …

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Super Bowl 50: Facebook, Twitter Activity – Trends & Hot Topics

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc. http://geoffdeweaver.com/   What were the noteworthy trends, hot topics for Super Bowl 50 on February 7, 2016 hosted in the City of Santa Clara at the state-of-the-art Levi’s® Stadium? It was the greenest and most technologically advanced professional football …

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WHY TWITTER IS MUST FOR SPORTS, SPORTS NETWORKS AND TELEVISION TODAY

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc. –> @geoff_deweaver Without a doubt, Twitter’s strength over every other social network today is the ability to instantly transmit the latest breaking news AND sports instantly and in real-time  – supplying real time information, scores, results images and video …

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