Category: Technology

USING LINKEDIN TO CONNECT WITH YOUR COMPETITORS IS STRATEGIC & SMART

For the past decade on LinkedIn, one of the biggest questions I get asked when training my Advertising & Digital sales and new business teams is, “Should I connect with my competitors?” My typical response is, do you agree with the old SUN TZU adage ‘keep your friends close and …

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500,000 TWEETS IN THE ‘DIGITAL TOWN SQUARE’

I am writing this article today, to reflect about 11+ years and some 500,000 Tweets I have shared, reflected, outlined, coached, schooled, educated, referenced, promoted or participated in over the past decade plus. YES – Twitter has become today’s super ‘DIGITAL TOWN SQUARE’. Now approaching 500,000 Tweets – I have …

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Real Estate, Augmented Reality, VR and Technology

Now the iPhone X is out, the doors are wide open for augmented reality (AR)  to march through and stake a claim for itself at the center of our digital lives. Whilst AR glasses and contact lenses are still a couple of years away from adoption, smartphone-enabled augmented reality is …

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