Category: Procurement

Secret Tips of responding to RFIs & RFPs

Before I kick off with some of the tips and secrets of how I have been responding to Request for Information (RFI) and Request for Proposals (RFP)  I’d like to start with my definition of both, so we can all start on the ‘same page’. Requests for Proposals (RFPs) and …

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8 NEGOTIATION TACTICS THAT WON ME THE BEST DEALS WITH CLIENTS

I thought I would share one of my favorite, but rarely discussed topics in the news, media and with other senior Advertising and Marketing leaders today. In fact, I thought I would outline some of the key findings that have been responsible for hundreds of millions of dollars in advertising …

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