Category: PASSION

WHAT’S MORE IMPORTANT? A BRAND, BUSINESS, CULTURE OR LEADERSHIP

WARNING: THE 2019 FINANCIAL YEAR END IS CLOSING IN FAST… WHAT ARE YOU DOING TODAY TO PREPARE FOR IT?  I am not sure about you BUT, as Halloween, Thanksgiving and Christmas loom on the horizon, I always start planning for a massive push to achieve my own end of year goals …

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WHY DOES PURPOSE MATTER?

I have always believed that Agencies, Marketers and Entrepreneurs can enhance their odds of winning new business exponentially by ‘profiling’ their new business prospects and leaders correctly and with the best ‘positioning’ too. All members of an Agency’s new business team need to understand how to identify different profiles, how …

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My 2017 New Year’s Business Resolutions

The most successful and ambitious people I know today, all step toward their goals but not with a singular step. Each step or discipline is not a singular discipline or move. Each project is not a singular project. The most successful people today, see  that everything they do—and every detail, …

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If you want to excel at work, have a genuine purpose

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. www.geoffdeweaver.com, Touchpoint Entertainment Inc. http://touchpoint.best/, or connect with me on Twitter: https://twitter.com/geoff_deweaver   Do you wake up every morning excited about what’s ahead of you during the day? Are you inspired, excited or get goose bumps about your plans, programs and to-do list …

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Rituals & Routines you MUST adopt for success today

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. www.geoffdeweaver.com, Touchpoint Entertainment Inc. http://touchpoint.best/, or connect with me on Twitter: https://twitter.com/geoff_deweaver   I am a firm believer that daily, rituals, powerful mindsets, and real-world actionable habits make the difference between success or otherwise. As I have written in the past I have …

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Storytelling secrets from a globally experienced Speaker & Mad Men

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. www.geoffdeweaver.com, Touchpoint Entertainment Inc. http://touchpoint.best/, or connect with me on Twitter: https://twitter.com/geoff_deweaver   I started my International Advertising Agency career in 1985 at DDB Needham (NOW called DDB Worldwide) and have had many global clients including: Coca Cola, IBM, IMG, …

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How to create a meaningful and purpose-driven Client / Agency Partnership

By Geoff De Weaver,  CEO + Founder of Geoff De Weaver, Inc., http://geoffdeweaver.com/ and http://touchpoint.best/   I have often been asked, what elements are required to create the ideal and purposeful client-agency partnership; so I thought I would share my thoughts, advice on how to build a meaningful, strong relationship filled with …

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Why today’s best marketers and startups must have a higher mission + purpose…

Geoff De Weaver, CEO + Founder, Geoff De Weaver Inc. www.geoffdeweaver.com + www.touchpoint.best   Today’s best marketers and many startups getting so much traction because of: passion, purpose, stakeholder integration, conscious leadership, authenticity, inspiration and a positive culture, which encourages activism. Additionally, the best companies also understand that they need to inspire both …

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How To Build a Startup and be an amazing Founder

By Geoff De Weaver, CEO + Founder, Geoff De Weaver Inc. www.geoffdeweaver.com + www.touchpoint.best   I think the best and most successful companies today are formed when entrepreneurs are able to expertly build, inspire, motivate and lead their teams. Importantly, I firmly believe the leaders I admire the most are …

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A better way to think about INNOVATION for Startups, Entrepreneurs + Corporations

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc. http://geoffdeweaver.com/ + www.touchpoint.best   I am often asked to speak about innovation and companies that are the most innovative, most disruptive and outstanding with global marketing. However, I’d like to explain how I think about innovation and the principles …

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