Category: Millennial Generation

Lessons to learn from Billion Dollar Startups and Unicorns

By Geoff De Weaver, CEO + Founder Geoff De Weaver Inc www.geoffdeweaver.com or Twitter: https://twitter.com/geoff_deweaver    Here are some of the key lessons I have learned from watching startups and rapidly accelerating global digital brands and companies such as: Snapchat, Uber, Didi Chuxing, WeWork, Facebook, Netflix, Instagram, Alibaba, etc. These lessons have …

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How to create a meaningful and purpose-driven Client / Agency Partnership

By Geoff De Weaver,  CEO + Founder of Geoff De Weaver, Inc., http://geoffdeweaver.com/ and http://touchpoint.best/   I have often been asked, what elements are required to create the ideal and purposeful client-agency partnership; so I thought I would share my thoughts, advice on how to build a meaningful, strong relationship filled with …

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Why today’s best marketers and startups must have a higher mission + purpose…

Geoff De Weaver, CEO + Founder, Geoff De Weaver Inc. www.geoffdeweaver.com + www.touchpoint.best   Today’s best marketers and many startups getting so much traction because of: passion, purpose, stakeholder integration, conscious leadership, authenticity, inspiration and a positive culture, which encourages activism. Additionally, the best companies also understand that they need to inspire both …

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Innovation today means building massive brands, user bases at accelerated velocity

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. http://geoffdeweaver.com/ + www.touchpoint.best This article on Innovation follows on from my recent post entitled “”A better way to think about INNOVATION for Startups, Entrepreneurs + Corporations” https://lnkd.in/bhy9_zG by @geoff_deweaver on @LinkedIn Here’s another way to think about innovation. …

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Millennials – Economic Ascendency & Transformation

By Geoff De Weaver, CEO + Founder Touchpoint Entertainment Inc. http://geoffdeweaver.com/   The largest generations in history is about to move into its prime spending years and have the clout to become the powerhouse and dominate cohort of the Digital Age. Millennials are poised to reshape the economy; their unique experiences …

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Fortune 500’s must align core values & culture with today’s Demographics

By Geoff De Weaver, CEO + Founder Touchpoint Entertainment Inc.http://geoffdeweaver.com/   Only 61 companies from the 1955 Fortune 500 official rankings remain. The disruption and creative destruction that fueled the demise of all the others will continue into 2016. Sure companies like: Coca-Cola Enterprises, Johnson and Johnson, General Mills, ATT, …

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