President Donald J. Trump’s 500 Days of American Greatness
Please find a highly detailed list of President Trumps incredible first 500 days in office. I am writing this after his massive day at the Singapore Summit following his landmark summit with Kim Jong Un earlier today. I personally agree, this event is comparable to the historic Reagan-Gorbachev event in Reykjavik. And, watching …
Continue Reading
WHY DOES PURPOSE MATTER?
I have always believed that Agencies, Marketers and Entrepreneurs can enhance their odds of winning new business exponentially by ‘profiling’ their new business prospects and leaders correctly and with the best ‘positioning’ too. All members of an Agency’s new business team need to understand how to identify different profiles, how …
Continue Reading
WHAT MAKES A GREAT LEADER?
From unicorns, iconic brands, soldiers, psychologists, athletes and entrepreneurs, all share hard-won insights and wisdom on leadership. Importantly, all offer surprising, nuanced approaches to inspire and empower others to do their very best. They all share the same key characteristics. Importantly most of the truly remarkable leaders worldwide I’ve …
Continue Reading
Transcript of President Trump’s CPAC Speech 2018
Speaking at the annual Conservative Political Action Conference (C PAC 2018) outside Washington on February 23, 2018 (Gaylord National Resort and Convention Center, Oxon Hill, Maryland). President Trump railed against “the dishonest people” in media and promised to fulfill his campaign pledges on Friday, delivering a message meant to energize conservative voters. …
Continue Reading
THE ART & SCIENCE OF PERSUASIVE NEW BUSINESS PRESENTATIONS
Over the past 25 years, the best new business pitches in which I have been involved, have all ‘nailed’ it by having these elements – novelty, emotion and by being highly memorable COUPLED with intense existing Chemistry with the client or brand team. Whether I have been in San …
Continue Reading
YOUR BEST ACCOUNTS ARE YOUR CURRENT CLIENTS
There has never been a better time than right now, to nurture and love the existing relationships you already have with your clients and customers. In fact, it’s a crucial part of growing a successful business in today’s business environment. In age of The Internet, automation and innovation, caring for …
Continue Reading
How to Build A Winning Advertising Agency New Business Team
Intentionally building a world-class New Business team is one of the best investment ideas and things an Advertising, Digital, Direct, Design or PR Agency can do. As we all know and have been told, the key to ongoing success, inspiration, growth and revenues is to relentlessly retain, cross-sell and win …
Continue Reading
BIG VS. SMALL?
Having worked for Multinational Advertising Agencies in Manhattan, San Francisco, Sydney, Australia, Wellington, NZ, Taipei, Taiwan, etc. as well as small independent agencies – I have experienced the Pro’s and Con’s in both big and small agency environments. When I began my career in advertising, I viewed working at Multinational Ad …
Continue Reading
How To Deliver a Madison Avenue Style Presentation (Part 1)
Just as advertising and marketing have grown to be of massive importance and critical in selling and making a profit. It is also about building engaging relationships. I believe that delivering a great presentation full of ideas, insights to the right audience, with clear objectives – agreed and set in …
Continue Reading
Donald Trumps first speech to the United Nations (UN)
Full transcript of Donald Trump’s speech to UN General Assembly – September 20, 2017 Mr Secretary General, Mr. President, world leaders, and distinguished delegates, welcome to New York. It is a profound honor to stand here in my home city as a representative of the American people to address the …
Continue Reading