Category: Digital Pioneer

THE MEANING OF ‘BRAND’ IN A DIGITAL AGE

Originally, the word ‘brand’ came from the Norse word “brandr” which meant, “to burn”. In the Middle Ages, farmers protected their livestock by “burning” a unique and identifying mark with a hot iron on their animals and livestock (and even in some cases on prisoners!). This form of identification was …

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If you want to excel at work, have a genuine purpose

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. www.geoffdeweaver.com, Touchpoint Entertainment Inc. http://touchpoint.best/, or connect with me on Twitter: https://twitter.com/geoff_deweaver   Do you wake up every morning excited about what’s ahead of you during the day? Are you inspired, excited or get goose bumps about your plans, programs and to-do list …

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Planning for Global Marketing & Advertising Success – a ‘Local Touch’

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. www.geoffdeweaver.com, Touchpoint Entertainment Inc. http://touchpoint.best/, or connect with me on Twitter: https://twitter.com/geoff_deweaver   I thought I would reflect and share some of my thoughts on some of the global campaigns and brands I have worked with over the last two decades. As …

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Analyze the Past to Prepare for Success in the Future

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. www.geoffdeweaver.com, Touchpoint Entertainment Inc., or connect with me on Twitter: https://twitter.com/geoff_deweaver   I firmly believe that the most successful people today are people that studying the past, review history, fail, get back up and improve a few degrees everyday. In …

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Rituals & Routines you MUST adopt for success today

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. www.geoffdeweaver.com, Touchpoint Entertainment Inc. http://touchpoint.best/, or connect with me on Twitter: https://twitter.com/geoff_deweaver   I am a firm believer that daily, rituals, powerful mindsets, and real-world actionable habits make the difference between success or otherwise. As I have written in the past I have …

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How To Identify the best Venture Capitalist (VC) for YOU?

By Geoff De Weaver, CEO + Founder of Geoff De Weaver Inc. http://geoffdeweaver.com/ + www.touchpoint.best   Here are my key factors based on over two decades of global experience in markets like: San Francisco, New York, Sydney, London, Taipei, Singapore and others. I think every Founder or Startup needs to consider …

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A better way to think about INNOVATION for Startups, Entrepreneurs + Corporations

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc. http://geoffdeweaver.com/ + www.touchpoint.best   I am often asked to speak about innovation and companies that are the most innovative, most disruptive and outstanding with global marketing. However, I’d like to explain how I think about innovation and the principles …

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BIG DATA + BIG IDEAS = BIG IMPACT TODAY (Part 2)

By Geoff De Weaver CEO & Founder of Touchpoint Entertainment Inc. http://geoffdeweaver.com/   The chart shown above, courtesy of a recent IBM Investor Briefing, will give you a better perspective on the size of the Sports Market and the opportunity it could offer your business. As you may remember from …

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How to big a #DIGITAL innovator, #ROCKStar +#BeHappy…

‪#‎GeoffDeWeaver‬ is: A 20+ year ‪#‎EXPERT‬ Digital Journey, Transformation + Perfecting your MIND for today’s ‪#‎innovation‬, digital transformation + ‪#‎HAPPINESS‬ ‪#‎DigitalMindset‬ ( a Pioneer in the space since 1994) Click here to read directly from his #Facebook post/article.  Facebook Link:Geoff’s on Facebook Geoff De Weaver loves to share his passion …

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