Month: February 2016

13 Tips to Stay Ahead in 2016

By Geoff De Weaver, CEO + Founder, Touchpoint Entertainment Inc. http://geoffdeweaver.com/   Here are my insights into which tech developments will have the greatest impact on the business world in the decades ahead. I’ve started with a ‘Baker’s Dozen’—the technologies I forecast to have the greatest potential to remake the …

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DREAM BIG. WORK HARD

By Geoff De Weaver, CEO + Founder Touchpoint Entertainment Inc. http://geoffdeweaver.com/ I recently wrote an article entitled ‘STEP UP & ACCOMPLISH YOUR GOALS’ e.g. https://www.linkedin.com/pulse/step-up-accomplish-your-goals-geoff-de-weaver It was about staying passionate and the importance of stepping up and lifting your standards every day. It was also about, managing your state of …

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BIG DATA IN SPORTS MARKETING (Part 2)

By Geoff De Weaver CEO & Founder of Touchpoint Entertainment Inc. http://geoffdeweaver.com/   In part two of my article entitled ‘BIG DATA + BIG IDEAS = BIG IMPACT IN SPORTS MARKETING’, I will continue to talk about a number of leading brands that are accelerating their investments in big data …

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BIG DATA + BIG IDEAS = BIG IMPACT IN SPORTS MARKETING (Part 1)

By Geoff De Weaver CEO & Founder of Touchpoint Entertainment Inc. http://geoffdeweaver.com/   The winning strategy in Sports Marketing today is combining, Big Data and Analytics with a huge creative idea. Importantly, big data provides the insights and transparency while fans and sports fanatics the enthusiasm and momentum. Importantly, big …

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Super Bowl 50: Facebook, Twitter Activity – Trends & Hot Topics

By Geoff De Weaver, CEO + Founder of Touchpoint Entertainment Inc. http://geoffdeweaver.com/   What were the noteworthy trends, hot topics for Super Bowl 50 on February 7, 2016 hosted in the City of Santa Clara at the state-of-the-art Levi’s® Stadium? It was the greenest and most technologically advanced professional football …

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